Personalized web strategy and designs to generate greater brand engagement, higher conversions and measurable outcomes.
Your Internet presence certainly brings a great impact on your business. Many people turn to the Internet to search for local businesses and services. An impressive website is vital to having strong web presence and maximising your sales.
From enterprise level lead generation websites, ecommerce portals to custom content management systems, our web development team deliver sites that deliver outcomes. It’s a collaborative work where we consider your content strategy, information architecture and business objectives while designing the website. Our digital strategists will ensure the use of cutting edge technology and best practices to develop website that increase user engagement and brand awareness.
Website Development Services
If you are an entrepreneur selling services or products on website, then an e-commerce site is apt for you. We have expertise in many e-commerce website development platforms to select from Magento, Shopify, Big Commerce or custom developed platforms in PHP, ASP .net. Our e-commerce strategy will ensure that your e-commerce website will be great in engaging customers, to provide easy shopping experience and assists in sales conversion.
We design CMS platforms based on your website needs and business goals. When defining what CMS might suit your needs, our team of web strategy experts help you find the right solution based on the unique needs of your business. Your CMS website can be custom designed and tailor-made to your team’s needs and abilities. We have expertise in developing WordPress, Joomla based CMS or custom developed CMS in PHP.
How your website is designed by us?
Discovery & Strategy Phase
We kick-off every website design project with a discovery and strategy phase where our web development team – consisting of web strategists, account manager, web designers, and creative designers – interview the client stakeholders on their value proposition, target market, competitive landscape, and goals for the project. The deliverable of this phase are detailed project plan, documented timeline, and a web strategy.
UX Planning & Information Architecture
Once the target audience, value proposition, and strategic business objectives have been derived in the strategy phase, the project enters into the UX (User Experience) and IA (Information Architecture) phase, in which website layout, features, functionalities, user navigation flows, and specification are wireframed and documented. The deliverable of this phase is the blueprint of the project.
Creative Design Mock-ups
Website designers will convert the wireframes into colourful mock-ups. Based on client’s brand theme, the web designers will enhance the design with chosen fonts and colors throughout the site.
Web & Back-end Development
By default, we design websites with responsiveness so they will work consistently across various screens, from desktop to mobile to tablet. All front-end (UI) development is done in HTML5 and CSS3 according to coding best practices, and based on client requirement, a CMS (content management system) is developed to provide clients the way to update their responsive sites in real-time by themselves.
Quality Assurance & Testing
Creating a high-quality website requires systematic quality assurance testing on multiple browsers and devices to ensure that pages load quickly and properly on mobile, tablet, and desktop. In addition, we deploy various quality and security measures to ensure website is tested for SEO optimization, load time, scripts compatibility, data capture and overall site security.
Website Launch, Analysis & Optimization
After a comprehensive testing of website in the QA phase, a system administrator deploys the new in live server and deployment test is performed to ensure the new website is performing as it was designed. Immediately after launch, for a specific period of time, a team of web developer and quality analyst will monitor user behaviours on the website and analyses how to advance performance in order to improve conversion rates, reduce bounce rate and maximise repeat visits.